The program
What's Included
Exclusive Access
Membership
Agentic Marketing Mastermind
- 52 weekly sessions per year with an agentic marketing engineer and a dedicated facilitator
- 9 virtual monthly sessions with Manick Bhan directly
- 3 in-person full-day working sessions with Manick present throughout the year
- 5 hours per quarter of 1:1 implementation time (20 hours per year)
- Access to exclusive bonus tools curated for members
- Member-only discounts on software and services
- Complimentary access to Search Atlas workshops (~$300 per ticket value)
Talking Points Rep Notes
- Application-only keeps the peer group quality high. Everyone in the room has earned their seat. You're not in a general community with anyone who could afford a ticket.
- Search Atlas powers marketing operations for 5,000+ agencies. Members get direct access to the team behind that operation.
- Manick built and sold Rukkus before founding Search Atlas, then scaled it to $30M ARR. You're learning directly from someone who has done it, not someone who studied it.
- The quarterly meetups alone are worth multiples of the membership cost for members who show up prepared with specific goals.
Kickoff Bootcamp
- Live kickoff call in March with the full cohort
- Technical framework orientation covering the agentic marketing stack
- Introduction to the tools and workflows used throughout the program
- Clear structure for how weekly sessions are organized and what to bring
Talking Points Rep Notes
- The kickoff call happens in March before the first weekly session. Members don't have to figure out setup or context on their own.
- The technical framework isn't theory. It's the same approach used internally at Search Atlas across their 5,000+ agency client base.
- Starting with a shared foundation means weekly sessions stay productive. The group spends time on real problems, not baseline explanations every week.
Weekly Check-in Sessions
Every week, the group gets on a live call with an agentic marketing engineer and a dedicated facilitator. These are working sessions, not lectures. Members bring real campaigns, active challenges, and specific projects. The engineer helps build and troubleshoot. The facilitator keeps the session focused and on track.
- 52 live working sessions per year
- An agentic marketing engineer on every call for hands-on technical support
- A dedicated facilitator keeping sessions focused and productive
- Peer accountability and shared problem-solving from members at your level
- Session recordings for review and reference
Talking Points Rep Notes
- The engineer on the call isn't there to explain concepts. They're there to help you build things. Come with a specific problem or project.
- 52 sessions a year means no gaps in momentum. You're not waiting 30 days between touchpoints or losing context between calls.
- The peer element matters. You're hearing what's working for others running serious marketing operations, not getting generic advice from someone who hasn't done it.
Monthly Sessions with Manick
Twelve sessions per year with Manick Bhan directly. Nine are virtual monthly sessions. The other three are the in-person working sessions, where Manick is present for the full day. These aren’t separate events layered on top of the schedule. The in-person sessions are the in-person component.
- 9 virtual monthly sessions with Manick each year
- 3 in-person sessions throughout the year, with Manick present for the full day
- Strategic direction, campaign reviews, and direct feedback on your work
- Access to the same frameworks and thinking used to scale Search Atlas
Talking Points Rep Notes
- The 3 in-person sessions are integrated throughout the year. You're not getting separate events. These days are where Manick shows up in person.
- Companies pay Manick millions per year for strategic advisory. This is the same person, not a surrogate or a member of his team.
- Nine virtual plus three in-person equals 12 sessions a year. More touchpoints than most retained consultants offer at any price.
- Goldman Sachs backing and a Duke education are in his background. This isn't someone who learned marketing from a course.
In-Person Working Sessions
Three times a year, the full cohort gathers in person. These are full working days focused on breakthroughs, concentrated execution, and building the relationships that make a peer group genuinely valuable over time. Every session is structured around getting things done, not passive learning.
- 3 in-person full-day working sessions per year
- Concentrated time with peers operating at your level
- Hands-on workshops and live implementation with the Search Atlas team
- Direct access to Manick and the full team in an informal setting
Talking Points Rep Notes
- These are working days, not networking events. Members come with specific goals and leave with real progress made.
- The peer group is application-only. Everyone in the room is operating at a high level with serious operations.
- Three full days per year of concentrated time is valuable. Most masterminds offer far less actual working time.
- The relationships built here tend to be the highest-value outcome members cite when they reflect on their first year.
Exclusive Software Access & Specials
Members receive access to a curated set of bonus tools along with member-only discounts on software and services. The specific tools and discount amounts are shared with members directly and are not published publicly.
- Access to exclusive bonus tools curated specifically for members
- Member-only discounts on software and services
- Details shared directly with members, not published publicly
Talking Points Rep Notes
- The specifics are shared with members directly. These aren't published publicly, which is part of what makes them worth having.
- The tools are selected based on what's actually useful for building the type of agentic marketing operations the program focuses on.
- Member discounts on software can offset a real share of the membership cost for members who are already paying for these tools or planning to.
Search Atlas Workshops
Search Atlas runs paid workshops throughout the year covering AI implementation, SEO, content, and campaign execution. Members receive complimentary access where space is available. Tickets for these workshops run roughly $300 each when sold publicly.
- Complimentary access to Search Atlas workshops where space allows
- Roughly $300 per ticket value included with membership
- Direct instruction from the Search Atlas team and working practitioners
Talking Points Rep Notes
- Seating isn't guaranteed, but members get priority access before tickets open to the public.
- The workshop topics are built around what's actually working at Search Atlas, not frameworks assembled for general audiences.
- At $300 per ticket, attending three or four workshops per year adds up quickly against the total membership cost.
1:1 Implementation Hours
Every quarter, members receive five hours of direct 1:1 time with a Search Atlas implementation specialist. These sessions are for hands-on work, not general advice. You come in with a specific problem or project and leave with it done or well underway. Additional hours beyond the included allotment are available at $100 per hour.
- 5 hours of 1:1 implementation time per quarter (20 hours per year)
- Direct access to a Search Atlas implementation specialist
- Additional hours available at $100 per hour
Talking Points Rep Notes
- Five hours per quarter means you're never more than a few weeks away from dedicated build time. There's always a session coming.
- Additional hours at $100 per hour is below what most agencies charge for comparable specialist work.
- These sessions are project-based. Come prepared with what you want to accomplish and the specialist comes ready to build.
Manick Bhan
Manick is the founder of LinkGraph and Search Atlas. LinkGraph is a full-service digital marketing agency serving hundreds of brands. Search Atlas is an enterprise AI search platform he built on top of that foundation. He brings combined expertise in software engineering, data science, and search strategy. Named to the INC 5000, recognized by Adweek as one of the fastest-growing agencies in 2022, and listed on Vegas Inc’s 40 Under 40. Active speaker at SEO IRL, HighLevel Summit, and SEO Week. Published in Forbes, Search Engine Journal, and Inc. Backed by Goldman Sachs.
- Direct access in 12 sessions per year (9 virtual, 3 in-person throughout the year)
- Strategic guidance across SEO, AI search, software engineering, and growth
- Perspective from someone actively operating a marketing agency and an enterprise software platform simultaneously
- Frameworks built from running hundreds of client engagements across search and growth
Talking Points Rep Notes
- He's running both a full-service agency and an enterprise AI platform at the same time. His perspective comes from current operating experience, not past wins.
- Adweek fastest-growing agency recognition and INC 5000 placement means the growth is documented and externally validated.
- Vegas Inc 40 Under 40 puts him in a small group of operators making a real mark in a competitive market.
- He speaks at SEO IRL, HighLevel Summit, and SEO Week because practitioners want to hear how he does it, not just what he thinks about it.
- Goldman Sachs backing means institutional due diligence was done on this business. That's not a vanity credential.
Sophia Deluz-Bhan
Sophia is the COO and co-founder of Search Atlas. She joined as an early operator and helped scale the company from $2M to $30M in ARR, growing the team from a small group to over 250 employees. She led the acquisition of Signal Genesys and the 2024 launch of OTTO SEO. Background in media from NYU.
- Operational frameworks for scaling marketing teams and internal systems
- Direct insight into how Search Atlas built its operations through the $2M to $30M journey
- Perspective on how to manage a fast-growing team without losing execution quality
Sophia brings the operational side that most marketing leaders are missing. Anyone who has managed a growing team knows the bottleneck is usually execution, not strategy. She has navigated the full $2M to $30M journey firsthand and built the team that made it possible.
Talking Points Rep Notes
- Growing a team from a small group to 250+ people is a hard operational problem most founders and operators never solve cleanly.
- The Signal Genesys acquisition shows she works on strategic decisions, not just internal operations.
- OTTO SEO launched in 2024 under her operational leadership. She has direct experience scaling a product from concept to market.
- The $2M to $30M ARR arc is the most relevant range for most members who are trying to scale their own operations.
Arman Advani
Arman is a Partner and Director of Search at Search Atlas. Before joining, he built his own 8-figure agency from the ground up. He brings the practitioner’s view: he has personally managed the types of campaigns and client operations that members are building.
- Search strategy and technical SEO guidance grounded in agency-scale execution
- Direct practitioner feedback from someone who ran a high-volume 8-figure agency
- Insight into how Search Atlas approaches search at scale for 5,000+ agency clients
There’s a difference between knowing SEO theory and having built an 8-figure agency on top of it. Arman has done both. His input in sessions is grounded in what actually works at scale, not what looks good in a case study.
Talking Points Rep Notes
- Building an 8-figure agency requires client acquisition, service delivery, and operations all working together. Arman ran all of it.
- As Director of Search, he's working on technical strategy across 5,000+ agency clients. He's seen virtually every scenario at scale.
- Queens College background. He built his expertise from the ground up, not from a pre-existing platform.
Justin Rondeau
Justin is Head of Marketing at Search Atlas. He has helped sell hundreds of millions of dollars in products and services online through a career built on copywriting, offer construction, and conversion optimization. His background: GM at DigitalMarketer, co-founder of TruConversion, co-owner of InvisiblePPC, GM at Scalable Company, and Head of Growth at Teamwork. Over 3,000 documented tests. Fortune 500 training. Recognized as a top 25 CRO practitioner.
- Copywriting and offer construction frameworks from someone who has driven hundreds of millions in online revenue
- Conversion optimization built on 3,000+ documented tests across industries
- Campaign architecture and funnel strategy refined across SaaS, agencies, and enterprise clients
- Direct feedback on your copy, offers, and conversion points
Most marketers optimize tactics. Justin works at the level of the offer itself: what you’re selling, how it’s framed, and why someone buys. That skill set is what separates campaigns that scale from ones that plateau. Hundreds of millions in online revenue across his career is not a stat that happens by accident.
Talking Points Rep Notes
- Hundreds of millions in products and services sold online means his copy and offer frameworks have been stress-tested at real volume.
- Offer construction is the part most marketers skip. Justin works upstream of tactics, at the level of what you're selling and how it's positioned.
- 3,000+ tests means his recommendations come from documented data, not intuition or what worked once in one context.
- Top 25 CRO recognition in a crowded space requires a public, documented track record. He has one.
- Fortune 500 training experience means he can work across organizational complexity, from small lean teams to large marketing departments.
Matt Bailey
Matt Bailey is the Program Coordinator for the Agentic Marketing Mastermind. With over 30 years of digital marketing expertise, Matt has trained approximately 1.5 million marketers globally through keynotes, conference presentations in over 100 countries, and his work at SiteLogic. His background spans SEO, analytics, content development, inbound marketing, and conversion optimization. He holds a Master of Education in Instructional Design and Technology and is an OMCP Certified Online Marketing Trainer.
- Program coordination and structure from a trainer who has educated 1.5+ million marketers
- Deep expertise in instructional design and digital marketing fundamentals
- Access to frameworks taught at Duke, Rutgers, Purdue, and other leading universities
- Support for member success and program implementation
Matt brings the orchestration experience that ensures every member gets the most from the program. Having trained corporate employees at Google, Microsoft, Disney, and Fortune 500 companies, he understands how to structure learning and implementation for maximum impact. His instructional design background ensures the program runs smoothly and every member makes real progress.
Talking Points Rep Notes
- 30+ years in digital marketing means Matt has seen every framework, tool, and approach that actually works.
- Training 1.5+ million marketers globally required him to master how people learn and implement marketing strategies at scale.
- His curriculum is used at Duke, Rutgers, and Purdue. Academic institutions don't use his materials by accident.
- Master's degree in Instructional Design and Technology means the program structure itself is designed for member success, not just content delivery.
- Microsoft noted he has an uncanny ability to simplify the complexity of digital marketing. That translates directly to how the program is coordinated and delivered.
Membership Investment
Founding member pricing is available in two structures. Pay $25,000 upfront and save $5,000. Or pay $30,000 in monthly installments of $7,500 over four months. Founding member pricing is locked for the life of the membership regardless of future increases.
- Pay in full: $25,000 (save $5,000 vs. installments)
- Installment plan: $7,500 monthly x 4 months ($30,000 total)
- Founding member pricing locked for life of membership
The upfront option saves $5,000 and simplifies billing for the year. The installment plan spreads the cost across four months for members who prefer cash flow flexibility. Either way, the price is fixed at founding member rates regardless of what the program costs in future cohorts.
Talking Points Rep Notes
- Founding member pricing doesn't increase. Anyone who joins at this rate keeps it for the life of their membership.
- The four-month installment structure is straightforward: $7,500 per month for four months, then you're set for the year.
- At $25K, the monthly cost is roughly $2,100. Stack that against the consulting rates for the level of access included: 12 sessions with Manick, 52 weekly sessions with an engineer, and 20 hours of 1:1 time per year.
Application & Next Steps
The application process is underway. The next step is confirming which payment structure works for you and getting the kickoff details for March. The cohort is small and application-only, so securing your spot is straightforward.
- Deposit applied directly to the first payment
- Confirmation of payment structure (upfront or installments)
- Onboarding details and March kickoff call information
- Founding member pricing locked from this point forward
The class size is small and fixed. The only remaining step is confirming how the payment is structured and locking in your spot before the March kickoff.
Talking Points Rep Notes
- Payment happens on a straightforward schedule. Either upfront at $25K or monthly at $7,500 for four months.
- The kickoff is in March. There's a fixed window to get onboarded before the group starts, so confirming now matters.
- Upfront or installments, both get you into the same program with the same access, the same team, and the same founding member pricing.
- If there are any questions about the payment structure before deciding, this is the time to ask. Nothing changes about the program either way.